Spend It On Beckham

For a mere $250 million over five years David Beckham a 31 year old midfielder who showed in last years World Cup that he is a step behind the world's top players will join the LA Galaxy. Beckham will join the Galaxy when his contract with his European team, Real Madrid expires on June 30.

Beckham and his celebrity wife Posh Spice from the former Spice Girls pop group will be headed to Hollywood. Of course Beckham is probably more known in the USA as a celebrity icon immortalized by the naming of the movie "Bend It Like Beckham " than his free kicks.
Major League Soccer is counting on Beckham's magic with a soccer ball to popularize the game in America.As a fan of the game I would love to see this happen.
At $250 million this fading soccer star is going to have to draw a lot from his star image and endorsement power to earn his keep. That amounts to a lot of T-shirt sales.
I wonder how much soccer cleats and sports drinks will go up to pay his endorsements?
Looks like the fan loses again.

1 Comments:
Good point about the rising prices.
A step behind the World's best is still plenty of steps ahead of MLS talent, though.
Maybe MLS can start attracting players who are still in their prime.
It says something about Beckham's point in his career that his current club is benching him for good because of the contract he just signed.
I suppose he is currently much more valuable in America than in Europe.
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